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How to make your outdoor events light up the night
The weather might be getting colder, but as every event planner knows, the coming months are unlikely to see people cooped up indoors. There is simply too much in the calendar, plenty of it taking place outside, from Halloween to Bonfire Night to the beloved Christmas market season, and Christmas parties! Although their breath may frost the air, attendees will be quite happy to wrap up warm and make the most of the outdoor events on offer.
Event management company tips for events this autumn
While the summer is all about the outdoors, appreciating weekends, and jetting off to warmer climes, autumn can see a return to normality for many organisations, as well as the work of a commercial or corporate event planner.
So if you are working on an event in the run up to Christmas, have you covered all angles when it comes to making those little adjustments, marking the difference between each season in the art of event planning, from team events to a creativity event?
Planning an event can sometimes feel like a huge challenge, especially if you are managing a wide portfolio of them; event production often requires working with various teams and service providers and can end up becoming costly and stressful if not managed effectively. That’s where event production companies can come into the equation and help to make your life easier and bank balance better. But how?
Event production focuses on the planning of set design, video production, technical production, sound production and the actual concept of the event, but can also hire out equipment including lighting, sound systems, staging and kit hire. Event Production companies have a vision, the technical expertise and equipment at their fingertips, therefore gaining the assistance of a professional when holding an event would be a real benefit to the overall outcome.
Whether you’re providing your staff with an incentive or reward, creating a team building opportunity, winning over clients or keeping suppliers sweet, you could well be looking for a corporate event that gets you noticed.
Of course taking everyone on a luxury cruise or a Caribbean beach would be memorable, but what can you do that meets your business objectives, is “on trend” and is thoroughly enjoyable, while remaining affordable?
Taking your event to the next level with projection mapping
This is the year to ensure your event production inspires and amazes your guests, so you may want to consider projection mapping.
Along with ensuring your brand message gets across, with effective projection mapping, this is the year you can transport your guests into another world and give them an unforgettable experience, and, what that world consists of is entirely up to you, as the only limits are your imagination.
Is an event production showcase video the secret to success?
2017 has been dubbed ‘the year of video’ by top marketers and event professionals across the globe. Brands big and small have turned to the screens to showcase their offerings and really hammer-home their brand message and ethos, in as little as two minutes flat. But why does video work so well to market something successfully for businesses? And what could this mean for established or aspiring events companies wanting to pack more of a punch with their latest portfolio or proposal?
Planners’ demands and corporate event companies companies needs are evolving together with event technology and there are more and more tech solutions available. As a result, meeting centres have to analyse and adapt to keep up with the latest trends, such as conference & event apps and projection mapping.